Celebrating five decades with Outernet exhibition

27 January 2026

Celebrating five decades with Outernet exhibition

The Best of British advertising hits London's biggest screens next month, showcasing the last fifty years of Britain's best commercials. 

The first major retrospective of British TV advertising is coming to Outernet London, celebrating the best advertising from the last 50 years. 

Running from February 9th until February 22nd, the Ads of the Years exhibition will feature the top adverts from 1976 to the present day, all of which have been selected from the archives of the British Arrows as part of its 50th anniversary celebrations. 

The free exhibition at Outernet London will see 68 iconic commercials displayed on 7,000 metres of the world’s most advanced 16K screens in a four-storey high, floor-to-ceiling, 360-degree immersive experience that lets visitors get close to the very best of British advertising.

You can vote for your five favourites here!

Above: The UK's most impactful and best loved commercials will be on show at London's the Outernet, on Tottenham Court Road. 

SHOTS delve deeper into our first public facing exhibition. To read the full article, click here.

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