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Introducing "To The Point"


A podcast from The British Arrows

8 October 2021

How Sustainable Is Advertising?

Welcome to ‘To The Point’ - an industry-focused podcast brought to you by The British Arrows. Kicking off the first episode of the series, Danny Edwards (Co-Editor of SHOTS) speaks to Clare Donald (Chief Production Officer at Publicis Groupe UK) and Anthony Falco (Chief Production Officer at adam&eveDDB) about sustainability, the impact the industry has on it, and asking what measures the industry is putting in place to counteract it by the end of 2030.

“The Climate Emergency is the biggest challenge we will face in our lifetimes, dwarfing the current COVID-19 crisis. Action is needed now, and for the long-term, to change the impact we are all having on the planet we live on.” - Keith Weed, President, Advertising Association.

Artwork produced by Michael Lenz.

To The Point - A podcast from The British Arrows; is a Factory Originals Production.

Related Links:

Advertising Association

Advertising Association - Ad Net Zero

Unilever

Unilever – Planet & Society

Change The Brief

AdGreen

The Mandalorian – A Sustainable Series

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