Source Creative is the world's largest, constantly updated database of commercials, creatives, directors, agencies and brands. Encompassing a fully tagged and credited archive of video advertising, dating back to the 1950’s, the database not only houses the spots themselves but also cross-referenced and up-to-date contact information for the companies and people involved.

On top of this, Source also contains added-value features that make it a market leader: including the ability to make personalised notes set against any spot, person or company; high-res downloadable stills from every second of every film in the archive; easily buildable mood reels; a consistently updated repository of unsigned talent in Scout; and more... Combined with the world-renowned editorial resource Shots and rapidly-growing reel-sharing platform Slate - both two-way linked to the powerful archive - there's a reason that Source Creative is the industry's leading research, discovery and pitching platform.