Selma Ahmed

Creative, CP+B

Craft has the power to elevate an idea from being just that – an idea – into something tangible, dynamic and evocative. That kind of skill and talent is more than worthy of a celebration ­and should be heralded as an inspiration for us all.

After studying History of Art and Architecture at SOAS, Selma won a place on the IPA Summer School ­– throwing her into an industry she was unfamiliar with. 4 years on, she’s one of the newest creatives joining the team at Crispin Porter + Bogusky, having worked at Sunshine for the past two years ­on projects including Baileys Women’s Prize for Fiction and the big BBC Three re-launch online. Ever entrepreneurial, Selma also runs her own stationery company.