Creative Director, Facebook
Craft without an idea still works. But idea without craft doesn't. Ergo... craft is blummin magic.
After 15 years in both above the line and digital advertising, Julie flipped over to the other side, joining Facebook and Instagram three years ago as Creative Strategist.
As part of the Creative Shop team, Julie helps brands, ad agencies and media agencies to make the best possible creative work for the platforms through consultancy and co-creation. She loves it.
Julie is also a huge proponent of diversity initiatives and feminism. She mentors young creatives, sponsors and speaks at events to help nurture and support minority talent, and writes articles on everything from gender stereotypes in advertising to disability.
In her spare time Julie also writes plays, books and screenplays and is boss/slave to a puppy named Bug.