BRITISH ARROWS AWARDS 2015 SHORTLIST

ALCOHOLIC DRINKS

Anheuser-Busch InBev, Stella Artois, Perfectionists: Wimbledon’s Official Trophy Engraver’
made for Mother by Bosh, directed by Christian Borstlap.

Anheuser-Busch InBev, Stella Artois Perfectionists: The Real Hawk-Eye
made for Mother by Indy8, directed by James W. Griffiths.

Heineken, The Odyssey
made for Wieden+Kennedy Amsterdam by MJZ, directed by Tom Kuntz.

Jägermeister, Journey To Surf
made for The Red Brick Road by Academy Films, directed by Seb Edwards.

Pernod Ricard, Kahlua, The White Russian
made for Lucky Generals by Stink, directed by Ivan Zacharias.

BREADS AND CEREALS

Néstle, Shredded Wheat, Northern Soul
made for McCann London by Knucklehead, directed by Finn McGough.

CANNED, FROZEN, DRIED FOOD AND FOOD RELATED PRODUCTS

Kenco, Kenco Coffee, Coffee Vs Gangs
made for J Walter Thompson by RSA, directed by Johnny Hardstaff.

Kerry Foods, Wall’s Sausages, Wall’sie Street
made for Saatchi & Saatchi by Good Egg, directed by Bugsy.

M&S, M&S Food, Adventures In Imagination
made for RKCR/Y&R by Foodfilm, directed by Michael Roulier & Philippe Lhomme.

Mars Food, Uncle Ben’s, Ben’s Beginners
made for AMVBBDO by Fat Lemon, directed by Chris Faith.

CHARITY

Depaul UK, Youth Homelessness Charity, Spot 4 Sale
made by Publicis.

Kids Company, See the Child 
made for AMVBBDO by Gorgeous, directed by Chris Palmer.

Mankind, #ViolenceIsViolence
made for Dare by Dark Energy, directed by David Stoddart.

The Pilion Trust, Youth Homelessness Charity, Fuck the Poor
made for Publicis, by Supergoober, directed by Jonathan Pearson.

World Animal Protection, Animal Entertainment is Animal Abuse, Before they Book
made for BBH by Biscuit, directed by Jeff Low.

 

COMPUTER SOFTWARE, TOYS AND GAMES


Microsoft, Xbox One, Glitch
made for Crispin Porter + Bogusky by B-Reel.

CORPORATE

Bacardi, Untameable: Steve Schneider
made for Bacardi by Caviar, directed by Sean Dunne.

HSBC, Golf Sponsorship, Anyone’s Game
made for Saatchi & Saatchi by Outsider, directed by Scott Lyon.

John Lewis Partnership, 150 Years, Never Standing Still
made for adam&eveDDB by Blink, directed by Dougal Wilson.

M&S, M&S Food, Adventures In Imagination
made for RKCR/Y&R by Foodfilm, directed by Michael Roulier & Philippe Lhomme.

DIARY PRODUCTS

Lurpak, Cook’s Range, Adventure Awaits
made for Wieden+Kennedy by Blink, directed by Dougal Wilson.

DIRECT RESPONSE

Kids Company, See the Child
made for AMVBBDO by Gorgeous, directed by Chris Palmer.

The Pilion Trust, Youth Homelessness Charity, Fuck the Poor
made for Publicis by Supergoober, directed by Jonathan Pearson.

FASHION


COS, 2014 Autumn/Winter collection, The Sound of COS
made for Fantastic Man by Blinkink, directed by Lernert & Sander.

Levi’s, Levi’s Jeans, Don’t Bore Them
made for FCB Inferno  by MJZ, directed by Fredrik Bond.

Lycra, Lycra Moves You
made for SapientNitro by Independent Films, directed by Philippe André.

M&S, Getting Dressed By Myself 
made for RKCR/Y&R by Academy Films, directed by Si&Ad.

Mulberry, #WinChristmas
made for adam&eveDDB by Rattling Stick, directed by Andy McLeod.

FINANCIAL
 

Barclays, Digital Eagles, Kent & Val
made for BBH by Pulse Films, directed by Fred & Nick.

HSBC, Golf Sponsorship, Anyone’s Game
made for Saatchi & Saatchi by Outsider, directed by Scott Lyon.

Money Supermarket, Bootylicious
made for Mother by Sonny London, directed by Fredrik Bond.

BEST APPLIANCES, MAINTENANCE AND SERVICES

Dulux, Colour Love Story
made for BBH  by Park Pictures, directed by Christian McKenzie & Patrick Chen.

SSE, Energy, Maya Launch
made for adam&eveDDB by Academy Films, directed by Frederic Planchon.

 

HOUSEHOLD SOAPS, DETERGENTS AND TOILETRIES

Oral B, Merry Beeping Christmas
made for Publicis by Tantrum, directed by Stephen Pipe.

Unilever, Lynx Peace, Call to Arms
made for BBH by MJZ, directed by Rupert Sanders.

Unilever, Lynx, Soulmates
made for BBH by Biscuit, directed by Tim Godsall.

INTERACTIVE WEB-BASED COMMERCIAL 

Honda, Civic Type R ‘The Other Side
made for Wieden+Kennedy by Somesuch & Stinkdigital, directed by Daniel Wolfe.

UBISOFT, Far Cry 4 ‘What are you made of?
made for Grey Paris by Stink, directed by Nieto.

INTERNATIONAL

Diageo, Smirnoff, The Double Side
made for 72andSunny by Stink, directed by Martin Krejci

Diageo, Guinness, Made of Black
made for AMVBBDO/BBDO Africa by Rogue, directed by Sam Brown

Google, Made with Code, Holiday Trees
made for 72andSunny Los Angeles by Nexus Interactive Arts, directed by Evan Boehm.

Samsung, Samsung Galaxy, Every Day is Day One
made for 72andSunny Amsterdam by Smuggler, directed by Mark Molloy.

MISCALLENEOUS CONSUMER PRODUCTS

Canon, Deer
made for J Walter Thompson  by Academy Films, directed by Jonathan Glazer.

Canon, Gladiator
made for J Walter Thompson  by Academy Films, directed by Jonathan Glazer.

NEWSPAPERS, MAGAZINES AND MUSIC

News UK, Unquiet Film Series – The Times and The Sunday Times, Bearing Witness
made for Grey London by Betsy Works, directed by Phil Lind.

News UK, The Sunday Times, Icons
made for Grey London by Academy Films, directed by Us.

The Guardian and The Observer, What A Weekend
made for BBH  by HLA, directed by Simon Ratigan.

OUT-OF-HOME MOVING ADVERTISING

Pepsico, Pepsi Max, Unbelievable Bus Shelter
made for AMVBBDO by Grand Visual, directed by Roy McKellar.

PUBLIC SERVICE ADVERTISING

Department for Transport, Think, Celebration
made for AMVBBDO by Rogue, directed by Mark Zibert.

Mankind #ViolenceIsViolence
made for Dare by Dark Energy, directed by David Stoddart.

MTV, VH1, I Will Survive
made for Del Campo Saatchi & Saatchi by Stink, directed by Agustin Alberdi.

Sport England, This Girl Can
made for FCB Inferno  by Somesuch, directed by Kim Gehrig.

The Pilion Trust, Youth Homelessness Charity, Fuck the Poor
made for Publicis by Supergoober, directed by Jonathan Pearson.

RECRUITMENT

Royal Navy & Royal Marines,  Royal Navy Ratings, Made In The Royal Navy: Born In Carlisle
made for WCRS by Rattling Stick, directed by Ed Morris.

The British Army, More Than Meets The Eye
made for J Walter Thompson  by Cherry, directed by Jake Nava.

RETAIL

Ikea, The Joy of Storage
made for Mother by Blink, directed by Dougal Wilson.

Ikea, Beds
made for Mother by MJZ, directed by Juan Cabral.

Ikea, T-Shirts
made for Mother by Blink, directed by Dougal Wilson.

John Lewis Partnership, Christmas, Monty’s Christmas
made for adam&eveDDB by Blink, directed by Dougal Wilson.

Sainsbury’s Supermarket, 1914
made for AMVBBDO by Rattling Stick, directed by Ringan Ledwidge.

SPORTSWEAR AND SPORTING GOODS

Nike, Nike Football Products, Winner Stays
made for Wieden+Kennedy Portland  by Rattling Stick, directed by Ringan Ledwidge.

Nike Football, Football Apparel, The Last Game
made for Wieden+Kennedy Portland  by Passion Pictures, directed by Jon Saunders.

Puma, Forever Faster, Lewis Hamilton Forever Faster Interview
made for Puma by Outsider, directed by Pedro Romhanyi.

TELECOMMUNICATIONS SERVICES (NETWORKS) AND PRODUCTS

Freeview, The Left Behinds
made for Leo Burnett  by Rogue, directed by Sam Brown.

Three Mobile, Feel at Home, Holiday Spam
made for Wieden+Kennedy by Hungryman, directed by Ric Cantor.

Hutchinsin 3G, Three Mobile, Sing It Kitty
made for Wieden+Kennedy by Partizan, directed by Traktor.

Vodafone, The Call
made for Grey London by Academy Films, directed by Marcus Söderlund.

TELEVISION AND RADIO STATION PROMOTIONS

BBC, BBC Music, God Only Knows
made for Karmarama  by Red Bee Media, directed by Francois Rousselet.

Channel 4 Television,  Born Risky, Prototype
made for 4Creative by Rogue, directed by Saam Farahmand.

Netflix, Superfan
made for Ignition Creative by  Smuggler, directed by Randy Krallman.

TRANSPORT, TRAVEL, LEISURE AND TOURISM

Imperial War Museum, Flight of the Stories
made for Johnny Fearless by Bullet TV, directed by Darren Dubicki.

lastminute.com, Online Holidays, Farage Loves Europe
made for adam&eveDDB by Cain&Abel, directed by Robert Crispe.

Paddy Power, Sports Book, Arsenal Mean Tweets
made for Crispin Porter + Bogusky by MPH, directed by Kelvin Hutchins.

TUI Travel, Thomson Holidays, Bear
made for BMB by Park Pictures, directed by Tom Tagholm.

Virgin Atlantic, The Idea
made for adam&eveDDB by Rogue, directed by Sam Brown.

VEHICLES AND AUTOMOTIVE PRODUCTS

Jaguar Land Rover, Land Rover Discovery, Never Stop Discovering
made for OgilvyOne London by Tavistock Productions, directed by Asif Kapadia.

Volkswagen, UP!, Laser Eye
made for adam&eveDDB by Outsider, directed by James Rouse.

Volkswagen, Tiguan, Priorities
made for adam&eveDDB by Outsider, directed by James Rouse.

BEST NEW CREATIVE TEAM

Mankind, #ViolenceIsViolence : Andrew Bevan, Chloe Pope & Jessica Morris
made for Dare by Dark Energy, directed by David Stoddart.

News UK, The Sun World Cup, Do Us Proud : Rob Greaves & Sam Daly
made for Grey London by Rattling Stick, directed by Ed Morris.

TUI Travel, Thomson Holidays, Bear : Rachel Miles & Michael Tsim
Made for BMB by Park Pictures, directed by Tom Tagholm

BEST 20 SECOND TV COMMERCIAL

M&S, M&S Food, Adventures In Discovery: Thailand
made for RKCR/Y&R by Foodfilm, directed by Michael Roulier & Philippe Lhomme.

M&S, M&S Food, Adventures In Ice: Pie
made for RKCR/Y&R by Foodfilm, directed by Michael Roulier & Philippe Lhomme.

M&S, Getting Dressed By Myself
made for RKCR/Y&R by Academy Films, directed by Si&Ad.

BEST 30 SECOND TV COMMERCIAL 

Dixons, Curry’s PC World, Begonias
made for AMVBBDO by Outsider, directed by James Rouse.

Dixons, Curry’s PC World, Penguins
made for AMVBBDO by Outsider, directed by James Rouse.

Home Office, Modern Slavery Awareness, Modern Slavery
made for RKCR/Y&R by Knucklehead, directed by Siri Bunford.

Volkswagen, UP!, Laser Eye
made for adam&eveDDB by Outsider, directed by James Rouse.

Volkswagen, You Get What You Pay For, Parachute
Made for adam&eveDDB by Outsider, directed by James Rouse.

BEST 30 SECOND TV COMMERCIAL (THE JOHN WEBSTER AWARD)

Cravendale, Barry the Biscuit Boy
made for Wieden+Kennedy by Blinkink, directed by Joseph Mann & Andrew Thomas Huang.

Public Health England, Smokefree, Rotten Rollup
made for Dare by Mad Cow Films, directed by Simon Ellis.

Volkswagen, UP!, Laser Eye
made for adam&eveDDB by Outsider, directed by James Rouse.

BEST OVER 30 AND UP TO 60 SECOND TV COMMERCIAL

Department for Transport, Think, Celebration
made for AMVBBDO by Rogue, directed by Mark Zibert.

Ikea, The Joy of Storage
made for Mother by Blink, directed by Dougal Wilson.

Ikea, Beds
made for Mother by MJZ, directed by Juan Cabral.

Kenco, Kenco Coffee, Coffee Vs Gangs
made for J Walter Thompson  by RSA, directed by Johnny Hardstaff.

Lurpak, Cook’s Range, Adventure Awaits
made for Wieden+Kennedy by Blink, directed by Dougal Wilson.

Money Supermarket, Bootylicious
made for Mother by Sonny London, directed by Fredrik Bond.

News UK, The Sunday Times, Icons
made for Grey London by Academy Films, directed by Us.

Volkswagen, Tiguan, Priorities
made for adam&eveDDB by Outsider, directed by James Rouse.

BEST OVER 60 AND UP TO 90 SECOND COMMERCIAL

Ikea, Beds
made for Mother by MJZ, directed by Juan Cabral.

John Lewis Partnership, Christmas, Monty’s Christmas
made for adam&eveDDB by Blink, directed by Dougal Wilson.

Sport England, This Girl Can
made for FCB Inferno  by Somesuch, directed by Kim Gehrig.

The Guardian and The Observer, What A Weekend
made for BBH by HLA, directed by Simon Ratigan.

Unilever, Lynx, Soulmates
made for BBH  by Biscuit, directed by Tim Godsall.

BEST OVER 90 SECOND TV COMMERCIAL USING PAID-FOR MEDIA

Channel 4 Television / Cancer Research UK, Stand Up To Cancer, It’s Payback Time
made for 4Creative by Nexus, directed by Smith & Foulkes.

John Lewis Partnership, Christmas, Monty’s Christmas
made for adam&eveDDB by Blink, directed by Dougal Wilson.

Nike Football, Football Apparel, The Last Game
made for Wieden+Kennedy Portland  by Passion Pictures, directed by Jon Saunders.

Sainsbury’s Supermarket, 1914
made for AMVBBDO by Rattling Stick, directed by Ringan Ledwidge.

BEST OVER 90 SECOND WEB-BASED FILM

Dawn of the Planet of the Apes, The Gun
made for Fox/Vice/Motherboard by Pulse Films, directed by thirtytwo.

Honda, Civic Type R, The Other Side
made for Wieden+Kennedy by Somesuch & Stinkdigital, directed by Daniel Wolfe.

Leica Camera AG, Leica, 100
made for F/Nazca Saatchi & Saatchi by Stink, directed by Jones+Tino.

News UK, Unquiet Film Series – The Times and The Sunday Times, Bringing The World To Britain
made for Grey London by Betsy Works, directed by Liz Unna.

News UK, Unquiet Film Series – The Times and The Sunday Times, The Art Of  Satire
made for Grey London by Betsy Works, directed by Liz Unna.

News UK, Unquiet Film Series – The Times and The Sunday Times, FIFA Files
made for Grey London by Betsy Works, directed by Will Clark.

Pernod Ricard, Kahlua, The White Russian
made for Lucky Generals by Stink, directed by Ivan Zacharias.

Sainsbury’s Supermarket, 1914
made for AMVBBDO by Rattling Stick, directed by Ringan Ledwidge.

BEST 60 - 90 SECOND CINEMA COMMERCIAL

Department for Transport, Think ‘Celebration
made for AMVBBDO by Rogue, directed by Mark Zibert

Lurpak Cook’s Range, Adventure Awaits
made for Wieden+Kennedy by Blink, directed by Dougal Wilson.

Sport England, This Girl Can
made for FCB Inferno by Somesuch, directed by Kim Gehrig.

The Guardian and The Observer, What a Weekend
made for BBH  by HLA, directed by Simon Ratigan.

Transport for London, Road Safety, Share The Road
made for M&C Saatchi by Stink, directed by Yann Demange.

Volkswagen, Tiguan, Priorities
made for adam&eveDDB by Outsider directed by James Rouse.

BEST OVER 90 SECOND CINEMA COMMERCIAL

Mulberry, #WinChristmas
made for adam&eveDDB by Rattling Stick, directed by Andy McLeod.

Sainsbury’s Supermarket, 1914
made for AMVBBDO by Rattling Stick, directed by Ringan Ledwidge.

 

BEST INTEGRATED

Depaul UK, Youth Homelessness Charity, Spot 4 Sale
made by Publicis.

John Lewis Partnership, Christmas, Monty’s Christmas
made by adam&eveDDB.

Pepsico, Pepsi Max, Unbelievable Campaign
made by AMVBBDO.

Royal British Legion, Every Man Remembered
made by RKCR/Y&R.

World Animal Protection, Animal Entertainment is Animal Abuse, Before they Book
made by BBH.

UK TV SERIES

Aldi Stores, Swap and Save, Bench; Toothbrush; Balaclava
made for McCann Manchester by Bare Films & Knucklehead, directed by Betsan Morris Evans & Ben Gregor.

Dixons, Curry’s PC World, Begonias; Penguins; Pride; Sensibility
made for AMVBBDO by Outsider, directed by James Rouse.

Scope, End The Awkward, Interview; Bar; Office
made for Grey London by Biscuit, directed by Jeff Low.

Ikea, Ikea Home Furnishings, Beds; T-Shirts; Kitchen Carousel
made for Mother by MJZ, Blink & Caviar directed by Juan Cabral, Dougal Wilson & Keith Schofield. 

Volkswagen, You Get What You Pay For, Parachute; Rope; Laser Eye
made for adam&eveDDB by Outsider, directed by James Rouse.

WEB BASED SERIES

Anheuser-Busch InBev, Stella Artois, ‘Perfectionists: Rufus – The Real Hawk-Eye; Wimbledon’s Official Trophy Engraver; Wim Wenders’ Rules of Cinema Perfection; Sandman at The Open Championship; El Encantador de Caballos
made for Mother by Indy8 & Bosh, directed by James W Griffiths, Christian Borstlap, Anthony Austin & Edward Housden.

giffgaff, Mobile Network, Bathroom; Kitchen; Lounge
made for Fallon by Riff Raff Films, directed by David Dao.

News UK, Unquiet Film Series – The Times and The Sunday Times, Question Everything; Bringing The World To Britain; Bearing Witness; The Art Of Satire; FIFA Files
made for Grey London by Betsy Works, directed by Will Clark, Liz Unna & Phil Lind.

Pepsico, Pepsi Max, Loop the Loop; Bus Shelter; Halloween Mirror; Chain Reaction
made for AMVBBDO by Little Dot Studios & Grand Visual directed by Selina Miles & Ric Albert.